LinkedIn is a fantastic online networking tool which can help you grow your connections and business.
The problem is because it’s online, there are a lot of lazy people out there who rely upon the request:
How many times have you received these requests to connect from someone on LinkedIn that you’ve never heard of before?
They’re maddening, aren’t they?
I’m not the greatest at remembering names, so I guess there’s a slim chance I may have met them at a conference or networking event.
The problem is, by sending LinkedIn’s generic invitation if you are”unknown” to the receiver, it’s probably going to be ignored.
Make it private
It is my understanding that the only way that you can personalise your request is if you click on”connect” from the person’s LinkedIn profile in your desktop or laptop. You don’t get the option while using the app.
From my point of view, if you would like to connect with me, you will need to tell me why.
There are a whole lot of people out there that want to make themselves look well connected by sending requests to every Tom, Dick and Harry.
What’s the point in that?
LinkedIn loses its efficacy as a possible marketing tool if you are connecting to random men and women.
No. If you want to get the most out of it and want to connect to certain people, give them a damn good reason why they need to accept.
How to be private
It goes without saying your LinkedIn profile should carry a professional picture of you. Leave the ones of you biking, jogging, or dancing on tables for Facebook.
Let them know how you know them. Maybe you’ve got mutual acquaintances, follow each other on Twitter, or met at a networking event, conference etc..
As soon as you’ve done that inform them why you want to connect together followed by a brief description about what you do.
Finish off with a little bit of flattery about their job (not so much that it’s creepy or embarrassing) and sign off in a friendly way.
Personally, if I get the generic connection request, it is very unlikely I’ll accept (particularly if I don’t know the sender) and I’m sure I am not alone.
If you want to create an impact and some valuable connections, put in the effort to make it private.